Matthew Dixon The Challenger Sale Reviews Summary
Ratings Breakdown
Rated 4.5 by 5,235 people
Pros from Reviews
- Strong research
- Important sales insights
- Provocative insights
- Useful information
- Teaches something
- Challenges insights
- Creates change
- Innovative teaching phase
Cons from Reviews
- Relatively well-known ideas
- Common knowledge not common practice
- Less effective in Asian setting
- Reduced importance of relationship
- Boring in its reading
Notable Features
Taking Control
Customer Conversation
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