Matthew Dixon The Challenger Sale Reviews Summary

Ratings Breakdown

Rated 4.5 by 5,235 people

Pros from Reviews

  • Strong research
  • Important sales insights
  • Provocative insights
  • Useful information
  • Teaches something
  • Challenges insights
  • Creates change
  • Innovative teaching phase

Cons from Reviews

  • Relatively well-known ideas
  • Common knowledge not common practice
  • Less effective in Asian setting
  • Reduced importance of relationship
  • Boring in its reading

Notable Features

Taking Control
Customer Conversation
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