Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It

April Dunford Obviously Awesome: How to Nail Product Positioning Reviews Summary

Ratings Breakdown

Rated 4.6 by 1,715 people

Pros from Reviews

  • Actionable advice
  • Logical manner
  • Valuable pointers
  • Relevant examples
  • Fresh take on positioning
  • Insightful and accessible
  • Step-by-step process
  • Invaluable information

Cons from Reviews

  • Missing downloadable templates
  • Feels like an advertisement
  • Could be more detailed
  • No questions to ask customers
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