Claude C. Hopkins Scientific Advertising Reviews Summary
Ratings Breakdown
Rated 4.5 by 1,452 people
Pros from Reviews
- Informative marketing book
- Great for understanding fundamentals
- Covers well-known marketing lessons
- Challenges traditional views of ads
- Concise and elegant
- Must-read for writers
- Short book with smart ideas
- Mind-blowing techniques in advertising
Cons from Reviews
- Underdeveloped paragraphs
- Grammar mistakes
- Typos in this edition
- Relevant for advanced English speakers
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