Ratings Breakdown
Rated 4.4 by 9,415 people
Pros from Reviews
- Great color
- No nasty chemical smell
- Long lasting results
- Covers grays nicely
- Gentle and non-irritating
- Freedom to color at home
- Good color coverage
- Leaves hair smooth and soft
Cons from Reviews
- Hard to control color result
- Can stain the skin
- Sticky feeling after use
- Unusual smell
- Doesn't hold on roots
- Tedious application process
- Slimy feeling on hair
- Requires double washing
Notable Features
Ammonia Free
Vegan
Cruelty Free
Gray Coverage
Long Lasting
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