Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It

April Dunford Awesome: How to Nail Product Positioning Reviews Summary

Pros from Reviews

  • Practical positioning advice
  • Engaging writing style
  • Clear and actionable steps
  • Great for B2B marketers
  • Humorous and approachable tone
  • Quick and easy read
  • Valuable real-world examples
  • Excellent for startups

Cons from Reviews

  • Lacks downloadable templates
  • Could use more detailed guidance

Notable Features

Product Positioning
Customer Insights
Business Strategy
Sales Techniques
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