Ratings Breakdown
6%
4%
13%
6%
71%
Rated 4.3 by 66 people
Pros from Reviews
- Convenient compilation of insights
- Great starting point for beginners
- Provides new way of thinking
- Excellent job in explaining
- Revolutionary concept of category design
- Fresh and original content
- Entertaining and informative style
- Thought-provoking and practical
Cons from Reviews
- Oversimplifies creating new categories
- Lacks understanding of economics
- Ignores industry life cycle
- Fevered enthusiasm needs awareness
- Book quality issues
- Non-English reviews
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