Ratings Breakdown
Rated 4.5 by 340 people
Pros from Reviews
- Practical marketing insights
- Easy to understand
- Useful for fundraisers
- Great for changing behaviors
- Quick and simple read
- Solid scientific base
- Engaging real-world examples
- Good for beginners in marketing
Cons from Reviews
- Repetitive content
Notable Features
Neuromarketing Insights
Persuasion Techniques
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