Ratings Breakdown
Rated 4.5 by 11,017 people
Pros from Reviews
- Engaging experiments
- Insightful on human behavior
- Easy to read
- Clever explanations
- Interesting overview of economics
- Valuable for salespeople
- Thought-provoking content
Cons from Reviews
- Dry writing style
- Lacks deeper analysis
- Statistical validity concerns
- No common theme
- Runs a little long
Notable Features
Expanded Edition
384 Pages
Cognitive Psychology
Consumer Behavior
Popular Social Psychology